“catharsis” photobook
and branding
university project 2024-25
Catharsis is a book series and brand about crying, repression, and the ways we hide what makes us human. The first edition is a large-format photo book with three storylines, poetry, and tactile elements like translucent pages and crochet inserts.
It expands into a full design system—identity, website, communications, and a children’s edition where a boy’s sweater mirrors his emotions. A quiet protest, it invites us to feel deeply, without apology.